Our co-founder and CEO, Julio Martinez, recently joined The SaaS Operator Podcast to share Abacum’s journey of transforming financial planning and analysis for mid-market companies. From launching during the uncertainty of the COVID-19 pandemic to navigating the highs and lows of scaling a startup, Julio dives deep into the story behind Abacum.
In this episode, you’ll discover:
The challenges and learnings from launching Abacum during COVID-19.
How user research helped us achieve product-market fit.
Julio's strategy for building a strong sales and marketing foundation.
Tune in to the episode!
